Fifth Brown Bag – October 3, 2014

 

Annie Lang, Distinguished Professor, Department of Telecommunications, Indiana University

Processing Substance Cues and Prevention Messages: Differences in Biological Responses and Motivated Cognition

This talk is about how the dynamic interaction of our perceptual, motivational, emotional, and cognitive systems when viewing substance cues and prevention public service announcements. Interactive effects of individual differences, age, use, and symbol system of information presentation are discussed.

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