Third Half with Amanda Lotz – April 24, 2015

Being Wired: How U.S. Television was Revolutionized

Amanda Lotz, Department of Communication Studies, University of Michigan

Lotz_Third HalfHow is it that “cable,” an industry that spent 30 years as the dark horse of US television, found itself, by 2010, as both the home of content and industrial practices that resurrected television, and as the gatekeeper to the Internet for 80 percent of American homes? Amanda Lotz presents the first chapter of this story — spanning 1996-2002 — as she introduces her new book that charts the unexpected story of how cable revolutionized television and its owners became the barons of the information age.

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