T101: Highlights from Media Life
It could be pretty easy for Professor Mark Deuze to structure T101: Media Life as your average 100 level introductory course. With over 400 students enrolled, it presents major challenges in how to keep the students engaged. With help from his Associate Instructors (AIs), Mark has revamped T101 into a highly participatory and exciting class. Associate Instructors Peter Blank, Lindsay Ems, Mike Lang, Gayle Marks, Lelia Samson, and Daphna Yeshua-Katz not only lead their respective discussion sections but also help with course development.
Instead of a grading system based on attendance, discussion activities, and written papers, Mark has developed a new method for grading – Social Representative System. Similar to YouTube star rankings and Ebay seller rankings, students are responsible for building their reputation in the class by participating in lecture and discussion activities and by contributing to the class Twitter feed. AIs distribute experience points to students based on their performance on written papers and discussion activities. Students are responsible for keeping track of own their attendance by assigning personal star ratings for themselves. The in-class attendance exercises are related to the topic discussed in the lecture that day.
As a result, students are more involved in the course. The T101 twitter feed has been extremely active this semester. Under the t101medialife tag, both instructors and students openly post content for discussion. You can check out T101’s twitter feed here: T101 Media Life
Tuesday’s lecture focused on past technological innovations, current smartphone technology, and predictions of what the next technological innovation will bring. The attendance exercise required students to get out their cellphones and participate in a massive ringtone display.
Steve Krahnke’s Films Receive Awards
Recently, two of Steve Krahnke’s film productions were named recipients for awards. Blacking Up, a film about race in the hip-hop music industry, was selected as one of the 2011 Notable Videos for Adults by the American Library Association, an honor bestowed on 15 films selected every other year by the organization. Harp Dreams, a documentary about the international harp competition on IU campus, has received a CINE Golden Eagle Award for Fall 2010.
Steve’s work as executive producer for Blacking Up began more than 7 years prior to the film’s completion. “When we started the project, Eminem was a breakout artist,” Steve explains. The film was also in production during Janet Jackson’s infamous wardrobe malfunction, meaning the footage had to be edited even more to be “cleaned up” for airing on public television stations. Blacking Up was produced with the aid of former CMCL graduate student Robert Clift, who helped craft the narrative. Steve advised him to tell his own story during the process. “I told him, ‘anybody can say anything they want about hip-hop, but you have to own this for yourself and tell the story your own way,'” Steve recalls. The award received from the ALA for Blacking Up means the film will soon be found in most libraries across the country. Watch the trailer here: Blacking Up
Harp Dreams, a more recent production, was produced with the help of several undergraduate students who spent considerable amount of their time collaborating with executive producer Steve and producer Susanne Schwibs of CMCL and Radio Television Services. More than 100 hours of raw footage were shot for the project, and the editing work was slow-going. “It’s a tedious process,” Steve explains. “In some ways, it’s like making bread by grinding your own flour.” The final product had the honor of airing nationwide on PBS last June and now is a recipient of the Golden Eagle Award.
Betsi and Lelia’s Study Garners Media Attention
A study by Professor Betsi Grabe and PhD student Lelia Samson has hit headlines in a number of news outlets this week. Originally published in a top journal Communications Research, the experiment measured recall and credibility perceptions from audience members viewing neutral or attractive female newscasters. The study found that male viewers were significantly less likely to remember news content when the female news anchor’s appearance was more sexualized, and men found the attractive version of the news anchor to be less credible when covering political and economic news stories.
Of the recent press attention, Lelia notes that it’s rewarding to see their work make an impact outside of the research realm. “It’s impressive to realize that people actually care what we do. It’s good to know that people who aren’t academics are reading it,” she says. “We’re in a little bit of a media frenzy right now,” Betsi adds. The study has received additional attention from the Poynter Institute over the past week.
For Betsi and Lelia, the publicity is nice, but the most important outcome of the recent coverage is that the implications of their findings have gotten to women in the news industry. “This study helps female journalists understand the pressures from their organizations to sexualize themselves on air. If the study provokes debate and attention, it’s doing something,” Betsi says. Lelia explains that it’s likely the study got picked up by media outlets for its social relevance. “It’s surprising to see the comments on the websites discussing the study and the conversations started because of the research,” Lelia adds.
Betsi and Lelia, along with other graduate students, are working on a follow-up study that examines female audience reactions to sexualized and non-sexualized female anchors. From their initial findings, Betsi posits that it’s likely women feel more competition with the sexualized version of the female anchor, and their upcoming work will delve deeper into this issue. For now, Betsi cautions that the findings aren’t meant to solve problems for women in the news industry. “There aren’t solutions in the study. The best advice is to use these tiny insights for empowerment,” she offers.
For more information, check out some of the news coverage of Betsi and Lelia’s study:
Miller-McCune, The Star, Forbes, Politics Daily, IU News Release, Wall Street Journal
Brown Bag Presentation
In a panel discussion moderated by Rob Potter, members of the Search Committee (Nicole Martins, Annie Lang, Barb Cherry, and Ted Castronova) shared insights from the recently concluded search. Here is the description that was included in the announcement for the brown bag:
Abstract: This colloquium is intended for PhD students who are considering a career in academia. This seminar will offer specific advice for those students who intend to enter the academic job search this year but also to students whose job search resides several years in the future. Members of the recent Department of Telecommunications search committee will be on hand to address questions such as: what makes a candidate a good “fit”; what information should be included in a personal statement; and what a strong CV looks like, to name a few. Students planning to attend this T600 are encouraged to come with questions to ask the search committee.
Credits
Nicky Lewis: T101 Highlights from Media Life
Katie Birge: Steve Krahnke’s Films Receive Awards, Betsi and Lelia’s Study Garners Media Attention
Special Thanks
Elizabeth Crosbie: Photo Credit for Lelia Samson